Buy an Apartment in Sunny Beach: 2027 Prices, Best Complexes and Rental Potential
In short: to buy an apartment in Sunny Beach in 2027, budget from €54,994 for a studio and from €87,888 for a one-bedroom apartment (SUNDAYS catalogue prices as of October 2026). Two-bedroom apartments start at €171,600. SUNDAYS charges buyers 0% commission and offers a payment plan of up to 10 years with a deposit from 10%.
Why do buyers choose Sunny Beach?
Sunny Beach (Slanchev Bryag) is the largest resort on the Bulgarian Black Sea coast, with strong demand for seasonal rentals and a wide choice of new developments. People who buy property in Bulgaria often start here for several reasons:
- Burgas Airport is about 25–30 km away, roughly half an hour by car;
- the neighbouring resorts are Nessebar with its old town and Sveti Vlas with its yacht marina;
- the infrastructure is well developed: beach, restaurants, shops, pharmacies, medical centres;
- the resort is full of tourists in summer, so a furnished apartment near the sea is in demand for rent;
- there is a choice of formats, from studios to two-bedroom apartments and from off-plan to completed buildings.
Sunny Beach works well for holidays and seasonal letting, but year-round living deserves a separate assessment. Outside the season the resort is much quieter and some venues open only in summer. For a permanent move, heating and neighbours who stay through the winter matter. For everyday costs by the sea, read our guide to prices and life by the sea.
How much do Sunny Beach apartments cost in 2027?
Sunny Beach apartments for sale cost from €54,994 for a studio to €218,000 for a two-bedroom apartment, based on the SUNDAYS catalogue as of October 2026. Use these figures as the starting point for a 2027 budget: prices are valid at the time of publication, so check the current price with a manager.
The price spread within one type comes down to construction stage, finish, furniture, sea view and distance to the beach. For example, a studio in Harmony Premium starts at €84,000 and the furniture package costs €19,900. The one-bedroom apartment in Green Fort Suites at €169,500 is sold already furnished.
To buy a studio in Sunny Beach on the smallest budget, look at off-plan complexes with a turnkey finish: J'ador Blanc (from €54,994) and Sunny View Central (from €63,995). All options are collected in our selection of studios in Sunny Beach.
Which Sunny Beach complexes are worth considering?
As of October 2026, seven Sunny Beach complexes in the SUNDAYS catalogue cover different goals, from a budget studio for rental to a spacious apartment for living. The price per m2 and the final cost depend on the specific unit, so the table shows starting prices.
A gated complex with a pool usually rents more easily and is simpler to maintain, because security, cleaning and landscaping are covered by the maintenance fee. The widest range of layouts right now is in the J'ador Blanc complex: studios, one-bedroom and two-bedroom apartments.
Find an option for your budget: all 28 listings in the section are on the Sunny Beach property page. A SUNDAYS manager will compare them for you.
New build or resale: which should you choose?
A new build has a lower entry price and lets you pay in instalments, while a resale apartment starts earning sooner.
- New build. Lower starting price, new building systems, a developer payment plan. Stages: Act 14 means the structure is complete, Act 15 means construction is finished, Act 16 means the building is commissioned. The notary deed is often signed as early as Act 14.
- Resale or completed building. You can move in or rent it out immediately, and you can see the real condition of the complex and the actual maintenance fee. The downside is less choice and more often a full payment upfront.
SUNDAYS works only with vetted developers and brick construction.
Front line or further from the sea?
A front-line location and a sea view raise the price, but they also make the apartment more liquid for resale and rental. Apartments on the second and third lines are cheaper and usually quieter.
- Front line: the highest tourist demand, higher seasonal rates, higher entry price.
- 300–700 metres from the beach: a balance of price and access, often complexes with a pool.
- Further from the sea and in Kosharitsa: a lower entry price, but the pool and beach transfer matter more for rental.
If the view is your main criterion, browse our sea view apartments.
Which apartment works best for seasonal rental?
For seasonal rental in Sunny Beach, buyers most often choose a furnished studio or one-bedroom apartment in a complex with a pool, close to the beach. Rental yield is not fixed: it depends on factors, not on a seller's promises.
What drives rental potential:
- Distance to the sea and the view from the balcony.
- A pool, gated grounds and security.
- Furniture and appliances: a furnished apartment can be let from the first season.
- Season length and occupancy in May, June and September.
- Management: who greets guests, cleans and handles bookings.
- Compliance: for short-term letting to tourists, the apartment must be categorised and registered with the municipality.
Rental income of an individual is taxed at 10% after a standard 10% deduction, and an annual return to the NRA is required. Guests pay a nightly tourist tax. Calculations and occupancy scenarios are covered in our article on investing in rental apartments.
How much does it cost to maintain an apartment in Sunny Beach?
The main recurring cost is the maintenance fee: in Sunny Beach it is usually €8–20 per m² per year, and higher in premium complexes. It covers the pool, security, cleaning of the grounds, landscaping, lifts and common areas.
Purchase costs include the local acquisition tax (usually 2–3% in resort municipalities), the notary fee, a 0.1% registration fee and a sworn translator (usually €50–150). Bulgaria joined the eurozone on 1 January 2026, so all payments are in euros.
How can you buy an apartment in Sunny Beach on a payment plan?
With SUNDAYS you can buy an apartment in Sunny Beach with a deposit from 10% and a payment plan of up to 10 years, and buyer commission is 0%. In short: pay 10% and the keys are yours.
- Choose a property and view it in person, by video or on an investment tour (SUNDAYS arranges tickets, transfer and hotel).
- Reserve it with a deposit, usually €2,000–5,000.
- Legal due diligence on the property.
- Preliminary contract and payments on schedule.
- Notary deed and registration in the Property Register.
- Transfer of utility contracts and a contract with the management company.
You can pay in cash, by bank transfer, by bank card or in cryptocurrency. The only document you need is your passport, and the contract can be signed remotely. How this works with digital assets is explained in our article on paying in instalments with crypto.
What are the alternatives to Sunny Beach?
If you want a seaside apartment in a place with a different character, compare Sveti Vlas and Ravda.
- Apartments in Sveti Vlas: a calmer, more upscale resort. It has the most affordable studio in the catalogue, Villa Margarita from €47,900.
- Property in Ravda: a quiet village next to Nessebar, suitable for year-round living. Aura Residence starts at €91,000 and is under construction.
Frequently asked questions
How much does a studio in Sunny Beach cost in 2027?
As of October 2026, studios in Sunny Beach in the SUNDAYS catalogue cost from €54,994 (J'ador Blanc) to €93,703 (Aphrodite Gold). For a purchase in 2027, use these prices as a starting point. Check the current price with a manager.
Can a foreigner buy an apartment in Sunny Beach?
Yes. Any foreigner, including a citizen of a non-EU country, can buy an apartment in Bulgaria in their own name as an individual. The only document needed is a passport, and the deal can be completed remotely with a power of attorney.
What is the maintenance fee in Sunny Beach?
The maintenance fee in Sunny Beach is usually €8–20 per m² per year, and higher in premium complexes. It covers the pool, security, cleaning, landscaping, lifts and common areas.
How much can you earn from renting out an apartment in Sunny Beach?
There is no guaranteed yield: income depends on distance to the sea, view, pool, furniture, season length and management. Rental income of an individual is taxed at 10% after a 10% deduction. For short-term letting, the apartment must be categorised and registered with the municipality.
Can you buy an apartment in Sunny Beach in instalments?
Yes. SUNDAYS offers a payment plan of up to 10 years with a deposit from 10%. The agency charges buyers 0% commission.
Is Sunny Beach suitable for year-round living?
Sunny Beach is primarily a resort and is much quieter out of season. For living all year, choose a complex with heating and permanent residents, or consider Ravda and Sveti Vlas. Burgas Airport and the city of Burgas are close by.
Book a viewing: send a request via the SUNDAYS contact page or call +359 879 654 389. We will show you properties in person, by video or during an investment tour.